For its final lookbook of the 2018 year, Eastbay – which is under the Foot Locker umbrella, decided to feature five of the W’s premier players for said December issue.
Three of those hail from the Seattle Storm as Eastbay’s December lookbook includes the Emerald City’s big three of reigning regular season and Finals MVP Breanna Stewart along with Sue Bird and Jewell Loyd.
Also on the cover are the Washington Mystics’ Elena Delle Donne and the Phoenix Mercury’s Diana Taurasi.
I’ve teamed up with @Eastbay for something pretty cool. Stay tuned for more coming soon. @EastbayWomen #EastbayFTW pic.twitter.com/Y9TRD10Buq
— Sue Bird (@S10Bird) December 8, 2018
So excited to reveal what I’ve been working on with @Eastbay.
Stay tuned for more. #EastbayFTW @EastbayWomen pic.twitter.com/yPq3TJ5sXp— Breanna Stewart (@breannastewart) December 11, 2018
Excited to share this @eastbay cover w/ @breannastewart @DianaTaurasi @S10Bird & @jewellloyd. Check out @Eastbay + @EastbayWomen for more content this month #EastbayFTW pic.twitter.com/6RRpWAYMHn
— Elena Delle Donne (@De11eDonne) December 11, 2018
We asked five of the game’s best to give advice to the next generation of hoopers. #EastbayFTW @De11eDonne @S10Bird @breannastewart @jewellloyd @DianaTaurasi pic.twitter.com/UxxqxM2NYE
— Eastbay Women (@EastbayWomen) December 12, 2018
Our latest lookbook just dropped, featuring five of the best basketball players in the game! -> https://t.co/fiKBtjtw3y #EastbayFTW @de11edonne @S10Bird @breannastewart @jewellloyd @DianaTaurasi pic.twitter.com/xu6NAIXrhG
— Eastbay (@Eastbay) December 10, 2018
The GOAT is the newest Eastbay cover athlete! Check out @Eastbay and @EastbayWomen for more throughout the month.#EastbayFTW pic.twitter.com/2Qfa6bcbkm
— Phoenix Mercury (@PhoenixMercury) December 10, 2018
The Forces of Nature campaign will also include digital videos from Stewart, Loyd, Bird, Taurasi, and Delle Donne.
We are constantly trying to offer our customers – both female and male – the best on-court style. We had a lot of fun highlighting these women who conquer the court in Nike sneakers that are traditionally thought of as men’s silhouettes.
–John Shumate, VP of marketing, Eastbay
Each also wore a different Nike style of kicks for the Eastbay cover. Loyd sported the Nike Kobe AD, Bird wore the Kyrie 4’s, Delle Donne donned the Hyperdunks, Taurasi had the LeBron 16s on and Stewart had the KD 11.
I’m just a huge fan and a subscriber to look good, feel good, play good. Whenever I put on the Kyries, that’s how I feel.
–Sue Bird
I think LeBron’s shoes always symbolized the way he plays, going downhill, very powerful. Those are things I try to bring to the court too, so it’s kind of mirrored the way I play.
–Diana Taurasi
I think the KD 11s fit me because KD’s style of play is similar to mine. It’s a comfortable shoe, very compact, light, and I think it’s his best one yet.
–Breanna Stewart
The whole concept of the lower-cut shoe, how it completely grips your foot giving you complete control. The pattern on the bottom, the way you cut and shoot, it feels like the shoe is part of your foot.
–Jewell Loyd
I definitely look for it to fit like a glove. I want it to be light, and then grip. It’s super important.
–Elena Delle Donne
