If you weren’t feeling patriotic enough over this past week, the good folks at Nike are making sure that we’re in our Olympic emotions.
The latest visual from the powerhouse brand features both men’s and women’s U.S. Olympic teams as they rally together to represent the country. The best part of the 2:26 minute clip is the new song, “We The People”, being performed by Chance The Rapper. The breakout artist (and one of my new faves) penned this latest piece as sort of a new national anthem in support of our athletes. According to AdWeek’s staff writer Katie Richards:
“Inspired by The Star-Spangled Banner, Chance the Rapper’s song focuses not only on uniting the two teams competing in Rio, but also rallying support back home. “People, people. We, the people, would like you to know, wherever you go, we’re right by your side,” the rapper sings. Both teams, the spot argues, will be stronger as a unit, and their success depends on the entire team—not just one superstar.”
Get inspired and watch this awesome visual below, directed by Hiro Murai:
If you like “We The People” as much as we do, you can listen to it on iTunes and Spotify right now!
(Original Story: AdWeek)
