WNBA Draft 2025: Did Cathy Engelbert Airball Promotion of W’s Big Night?
Remember last year’s WNBA Draft? Remember last year’s WNBA Draft class that included the likes of Caitlin Clark, Angel Reese, Cameron Brink, Rickea Jackson…
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Major brands understanding the assignment by featuring women athletes in Super Bowl commercials
We at Beyond The W were relatively neutral to this season’s Super Bowl. The game was a complete snoozefest as the Philadelphia Eagles virtually…
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If Black WNBA players are ‘unmarketable,’ why are A’ja Wilson, Angel Reese still landing major opportunities?
A new wave of bandwagon fans forced their way into the WNBA chat last season – and many of these fans began a discourse…
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Five Things We Want to See in Women’s Sports in 2025
To say that 2024 was a game-changing year for women’s sports was an understatement. As much as it was a game-changing year, it was…
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Starting 6ix: Thoughts on name, logo and colors of Canada’s WNBA franchise – Toronto Tempo
This probably was not the way WNBA’s Toronto franchise was expecting to roll out its name and logo – but here we are regardless. …
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Breanna Stewart x Harry Potter: Not all WNBA deals are good deals
A growing WNBA means more opportunities for the league, its teams and its players. It means more entities outside of the realm of women’s…
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WNBA All-Star 2024: Phoenix Vibe Check – Taking in the pulse of Arizona
When a big-time event such as WNBA All-Star rolls into town, the vibe of a city simply feels different. Phoenix is no different. Plus…Phoenix…
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Starting Five: Thoughts on Golden State Valkyries – new name for Bay Area’s WNBA team
When the official social media accounts for the Bay Area’s incoming WNBA dropped this, we had a feeling the team had something to say……
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A’One: Impact of A’ja Wilson’s Nike signature shoe – especially for Black girls and women – cannot be understated
This has fittingly been one of the busier news weeks within the WNBA. Fittingly because we are only a few days away from tip…
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MVP Meets M’VP The Sequel: Aces 2024 White House visit displays value of having individuals who respect women in power
With the Las Vegas Aces in the throes of becoming the WNBA’s next great dynasty, the WNBA’s top team has become very accustomed to…
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